Does your business close exactly on time? Think this could be upsetting any of your buyers?
I needed to talk to my doctor recently. But when I called, their voicemail said they were closed since it was past 5:00 p.m. As I listened to their message my clock showed it was 5:01.
I was frustrated. I called right at their published closing time at 5:00 and they’re not even answering the phone. Since they published they close at five and I called at 5:01, they were valid with my call going to voicemail.
But look at the impact it had on me as a buyer. Now I have to hassle with calling them again tomorrow. What can you do as the leader of your sales team, to make sure your team under-promises and over-delivers in everything they do, especially the small stuff?
One of the easy ways you can over-deliver is to still answer your phones at least ten-minutes after closing. And start answering fifteen-minutes before your official opening.
Today’s video about how your team can under-promise and over-deliver by being open more time than you publish. This way, even if somebody calls a few minutes late, you still have a chance to help them and hopefully…to sell even more.