These skills include:
First, improving your ATTITUDE AND ENERGY. Do reps have a positive view of their territory?
Second, improve your OPERATIONAL or personal selling skills such as knowing the steps of a sales call as well as product, technical and industry knowledge.
Third, improve your TACTICAL skills such as your multiple step selling processes and structures.
Fourth, focus on your STRATEGIC skills communicating your philosophy and messaging.
Most sales training today only focuses on attitude and energy, skills that make you competitive, but don’t provide any competitive edge. Competitive advantage comes from your tactical and strategic skills.
Join me as I talk about how your team can realign and refocus these four critical selling skills for sustained success today. After all, it could help your team sell even more!