Articles for Sales Management Professionals

The best way to stay competitive today is by continuously adjusting to our buyers’ current challenges and opportunities. When was the last time you interviewed your buyers to learn what they really value?

Since the early days of selling, satisfied customer testimonials have been an effective way to validate your great service and quality. How to best deliver these satisfied customer testimonials has changed,

Selling has changed. Sales calls today are briefer and it's harder to get buyers to talk with you. You’re also brought in later in their buying process after they’ve already made decisions.

Have you noticed offering high-quality products backed by great service is just not enough today to gain a consistent competitive edge? 

Join me as I share ideas your team can use to focus more on problems instead of just symptoms…so they can sell even more!

So how are all these latest tariffs impacting your ability to sell and support your customers? The reality is tariffs keep changing and impacting your selling efforts and customer relationships.

How can we say we’re customer-focused if we rarely even mention our buyers and their problems in our writing?

Today’s video shares ideas you and your team can use right now to get better connected and talking earlier with your buyers…so you can sell even more!

Today’s video offers ideas to help you become more balanced, and effective with your team communications!