Articles for Sales Management Professionals

Graphic showing Jim Pancero in an archway with the text, "Does your literature and packaging actually explain why I'd want to buy your products" on the right.

Does your literature and packaging actually explain why I’d want to buy your products?

Today’s video talks about this lack of “Why I want to buy your product?” descriptions in most product literature and packaging. After all…the more your reps talk about why a buyer wants your stuff…the more likely your team can sell even more!
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Graphic showing Jim Pancero in an archway with the text, "How predictable and consistent are your sales team's selling messages?" on the right.

How predictable and consistent are your sales team’s selling messages?

How are your reps responding to a buyer asking “Why, based on all the competitive options available to me, do I want to buy from you?” 
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Graphic showing Jim Pancero in an archway with the text, "How many of your sales reps are selling on purpose?" on the right.

How many of your sales reps are selling on purpose?

Today’s video talks about what you can do to help your team identify more ways you can increase their proactive efforts by them bringing more solutions…so they can sell even more!
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Graphic showing Jim Pancero in an archway with the text, "Are your reps carving out enough time to prospect?" to the right.

Are your reps carving out enough time to prospect?

Join me as we talk about how and why looking for new business opportunities to truly grow your company is a critical long-term reality and responsibility of all members of your sales team…so they can sell even more!
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Graphic showing Jim Pancero in an archway with the text, "Could you be making your dealer sales presentations less boring?" on the right.

Could your dealer sales presentations be less boring?

Do you give sales presentations to your dealers or resellers? Presentations talking about your product’s performance specs and how great your stuff is. 
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Graphic showing Jim Pancero in an archway with the text, "Four ideas to be a stronger sales coach and leader" on the right.

Have you tried the four best ways to be a stronger sales coach and leader?

Today’s video talks about how much tougher selling has become and the need for a sales team to become stronger students of selling,,, so they can sell even more!
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Graphic showing Jim Pancero in an archway with the text, "Can you gain a better understanding of your buyers' wants and needs?" on the right.

Can you gain a better understanding of your buyers’ wants and needs?

Today’s video shares how you can use your position as sales leader to uncover more (and better) ways to build buyer loyalty…so your team can sell even more!
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Graphic showing Jim Pancero in an archway with the text, "Your price is too high! Is it time to start bragging about your higher prices?" on the right.

Your price is too high! Is it time to start bragging about your higher prices?

Join me as I talk about how you can start bragging about your pricing as a way to increase your competitive advantage…and sell even more!
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Graphic showing Jim Pancero in an archway with the text, "Your price is too high! Time to talk “lowest total cost” over price?" on the right.

Your price is too high! Time to talk “lowest total cost” over price?

Join me as we talk about three critical components of a strong message of uniqueness. If can help your team sell even more!
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JIM PANCERO, CSP, CPAE
Hall of Fame Speaker & Thought Leader

2006 Robin Hill Lane, Carrollton, TX 75007
952.913.8998

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