Articles for Sales Management Professionals

Graphic showing Jim Pancero in an archway with the text, "Using “100% Forecasts” to help reps think and plan more moves ahead" to the right.

Using “100% Forecasts” to help reps think and plan more moves ahead

Have you noticed most sales reps today do not think or plan enough moves ahead? Most don't even know until the Fall what they still need to do to achieve their annual quota.
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Graphic showing Jim Pancero in an archway with the text, "Virtual plant tours – Can they help increase your competitive edge?" to the right.

Virtual plant tours – Can they help increase your competitive edge?

Are you giving remote facility tours to your prospects and customers? Plant tours have always been a critical opportunity to sell your value and to demonstrate your quality. But customers are just not traveling as much today.
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Graphic showing Jim Pancero in an archway with the text, "How often do you need to be talking with your customers?" on the right.

How often do you need to be talking with your customers?

It used to be how often you contacted a buyer was defined by their sales volumes. But today things are more complex. One of the best things you can do is to just ask customers how often they want you calling and bringing new ideas.
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Graphic showing Jim Pancero in an archway with the text, "What can you learn by doing business with your competitors?" on the right.

What can you learn by doing business with your competitors?

Are you and your leadership team able to do business or conduct blind shopping studies of your competitors? It could be a great way to increase your competitive awareness as to why they're winning business and what you need to do about it!
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Graphic showing Jim Pancero in an archway with the text, "Are your reps using their cell phones as effective sales tools?” on the right.

Are your reps using their cell phones as effective sales tools?

Though cell phone video capabilities have existed for years, most salespeople are not taking advantage of this technology. The goal is to use your cell phone to capture more images of your products being utilized and satisfied customers talking about why they like doing business with you.
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Graphic showing Jim Pancero in an archway with the text, "Are your reps successfully utilizing WIIFM’s in their selling messaging?" on the right.

Are your reps successfully utilizing WIIFM’s in their selling messaging?

There's an old 1950’s selling concept called “WIIFM’s.” It was a simple acronym that stands for “What's in it for me?”
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Graphic showing Jim Pancero in an archway with the text, "Are any of your reps guilty of "Ready - Fire - Aim?" on the right

Are any of your reps guilty of ‘Ready – Fire – Aim?

How many of your reps follow a “Ready – Fire – Aim” selling philosophy? Most are so action oriented they only think one selling move ahead.
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Graphic showing Jim Pancero standing in an archway with the text, "Do your reps understand (and use) the 3 basic structures of asking questions?" to the right.

Do your reps understand (and use) the 3 basic structures of asking questions?

Effective questioning skills are the foundation of all persuasive communications. There are three questioning structures your team needs to be utilizing:
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Graphic showing Jim Pancero standing in an archway with the text, "How much time are you really spending as a coach and leader of your sales team?" on the right.

How much time are you really spending as a coach and leader of your sales team?

How much time do now spend fighting fires and fixing problems compared to actually coaching…and leading your team? Will you be able to spend more time this year being more of a coach conducting account planning and strategizing with your salespeople?
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JIM PANCERO, CSP, CPAE
Hall of Fame Speaker & Thought Leader

2006 Robin Hill Lane, Carrollton, TX 75007
952.913.8998

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