Sales Management Articles

How to Conduct Effective Sales Training and Adult Learning

A significant component of your sales training design is going to be based on what type of sales training structure or process you select to best communicate your new learning ideas. To best understand the positives and trade-offs of any specific training format we need to first look at the steps of adult learning. You

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Sales Campaigns Increase Your Competitive Value and Uniqueness

How would you and your team answer an important customer asking “What’ve you done for me lately?” What would you talk about? How many new ideas or suggestions have you offered your better clients over the last year? Too many experienced sales professionals have this reactive, repetitive, and singular “buy my product” approach to selling,

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