You Can Always Sell More!

Increasing your competitive edge

Can your team gain a competitive advantage by talking about the core buying value of “lowering my risk?”

Graphic showing Jim Pancero in an archway with the text, "Can your team gain a competitive advantage by talking about the core buying value of “lowering my risk?”" on the right.

Join me as I share ideas on how you can work with your team to better understand the four core values of selling…and how to best utilize “lowing your risk” to describe why anyone would want to buy your products or services.

Can your team gain a competitive advantage by talking about the core buying value of “lowering my risk?” MORE »

Do your people see you more as a Sergeant Major or as a General?

Graphic showing Jim Pancero in an archway with the text, "Do your people see you more as a Sergeant Major or as a General?" on the right.

We need to be careful we don’t micro-manage our people and take over their job. We need to play our position. And the best position for a sales manager is that of a General. You’re there, you’re in the thick of it, but you’re not fighting. You’re looking for opportunities to help improve things

Do your people see you more as a Sergeant Major or as a General? MORE »

Scroll to Top